Skeepers is the marketing SaaS that puts UGC at the heart of business strategies.
SaaS marketing for UGC.
A complete suite of solutions around opinions and comments, influence, consumer videos, data analysis and Live Shopping.
01
Missions
As Content Manager, I was in charge of the editorial production of external B2C and B2B content. 3 sites, 6 languages and dozens of contents each month. I also managed the content aspect of SEO.
02
Success
During my experience at Skeepers, I was able to manage the entire editorial aspect of the redesign of the Avis Vérifiés by Skeepers website, spearhead of the UGC revolution initiated by the group. Monitoring table, recurring points with various internal and external teams, project development process.
03
The Plus
With Skeepers, I was able to advance within an ambitious scale-up with motivated and data-driven staff. The volume of missions allowed me to develop a sense of efficient organization, supported by cross-functional tools that do not lose their usefulness wherever you evolve.
04
Works
Check out some mockups of what I was able to create for Skeepers.
05
The Blog
Here are some blog posts I've been working on - always with an SEO goal in mind. Click through!
→ Verified Reviews changes its look, but not its mission!
→ How should brands respond to customer feedback?
→ Gifted reviews: a lever to improve your brand image
→ Customer reviews & Rich Content: how important are they for your SEO?
→ DMA: growing role of trusted third parties & loss of speed of Google Business Profile
→ UGC in your marketing strategy: catalyst for trust and emotion
→ Banks and insurance: why create a customer review strategy?